Category: Uncategorized

• 5 Selfies You Need to Take for Your Business

  © Can Stock Photo Inc. / philipimage Selfies are no longer the domain of duck-faced teenaged girls. (That’s not an insult. It’s a description. Google it.) They’re gaining in popularity among adults and businesses too. Selfies are a way of showing customers and potential customers a “behind the scenes” look at your business. They also…

• 4 Tips to Make Your Business More Likeable

  © GraphicStock People buy from people they know, like, and trust. While you might be in the right place at the right time when someone is up against it, and they may buy from you once without knowing, liking, or trusting you, for them to return, you’ll need more than luck. Know and trust generally…

• 4 Tips to Creating Viral Content for Your Business

  © GraphicStock Maybe you’ve heard the old saying, in order to win the lottery you first have to play. That’s about the extent to any advice someone can give you on how to win. Yes, there are superstitions out there and number theories, but in the end, the only way to guarantee you could win…

• 4 Reasons You’re Losing Customers (or soon will be)

  © GraphicStock Do you track the number of sales you make along with the revenue? Of course you do. How do your numbers look? Are you increasing or remaining the same? Hopefully you’re not down this year but if you are, these may be some of the reasons why and what you can do to…

• 4 Beginning Twitter Tips for Business

  © Can Stock Photo Inc. From 2014-2015 the number of Twitter users grew by 50 million, and it’s estimated that close to 1/5 of Internet users have Twitter accounts. The average Twitter user follows 5 businesses so if you’re not trying to reach your customers on Twitter you’re missing an opportunity. Twitter is easy enough…

• 4 Alternative Types of Content for Your Business If You Hate to Write

  Content is essential to your business becoming (or remaining) an industry leader. It’s fast becoming a differentiator as more and more customers do their research online and make purchasing decisions long before they speak with one of your sales people.  If you hate to write, but don’t want to pay someone else to do it…

• 3 Types of Business Stories that Appeal to Millennials

  © Can Stock Photo Inc. / kanzefar If you’re looking to increase your business sales among Millenials improving your storytelling is a good start. Telling your story effectively imparts a more human side to your business. It’s also memorable and develops an emotional connection between your business and your audience. Most sales gurus will admit…

• 3 Things to Avoid in Your Business’ Twitter Bio

  © Hubspot If you have a Twitter account for your business, or are thinking of starting one, you will need to summarize exactly what you do in 140 characters. Think of it as the shortest elevator speech ever. It takes some finesse to find the right words. Here are a couple of accounts you can…

• 3 Lessons Learned From a Failed Jump

  ©Can Stock Photo Inc. / STRANNIK9211 On April 5, 1988, an experienced skydiving videographer was filming an instructor and first-time student as they skydived from approximately 10,000 feet. The videographer had made two successful jumps earlier that day. With technology what it was back then, the recording equipment the videographer used was a heavy VHS…

• 3 Common Mistakes to Avoid on LinkedIn

  I ran across this great article on how to present yourself on LinkedIn.  It covers some common mistakes that people make on LinkedIn and how not to do those.  I wanted to pass it along since  LinkedIn is a critical social media tool for communicating who you are and your value to prospective employers, clients,…